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Customer: Weleda

Location
Schwäbisch Gmünd, Germany

Industry
Natural Cosmetics / Pharmaceuticals / Warehouse Logistics

Applications
Storage and retrieval system, energy storage technology, pallet conveyor systems

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Weleda is a multinational company producing both beauty products and naturopathic medicines. Products that stand for authenticity, mindfulness, and sustainability, instantly recognizable in drugstores and pharmacies. But how sustainable are the processes behind these products? With the Cradle Campus in Schwäbisch Gmünd, Weleda sends a strong message: for warehouse logistics that unite ecological responsibility, innovative technology, and social values. The new logistics center follows the Cradle-to-Cradle principle, an approach where products and systems are designed so that, at the end of their lifecycle, they can be fully reused or returned to nature.
  • Energy-efficient concepts with minimal power consumption
  • Cutting-edge, innovative automation solutions
  • High storage and conveying performance with a strong environmental focus
  • Comprehensive on-site support and assistance

What role does SEW-EURODRIVE drive technology play in this?

To achieve maximum energy savings, the implementation was carried out using the latest drive technology from SEW-EURODRIVE, based on the modular automation platform MOVI-C®:

  • Complete automation from a single source
  • Precise drive control with perfect coordination
  • Comprehensive engineering support throughout all project phases

What was Iinstalled?

  • Six energy-efficient storage and retrieval machines, including five single-mast units and one double-mast unit
  • Power and Energy Solutions, including energy storage technology
  • 500 meters of pallet conveyor systems
  • 350 gearmotors

Top performance in storage and conveying:

  • Peak power reduction by a factor of 7
  • Up to 40% lower energy consumption
  • Up to 350 pallet movements per hour, peaking at 450 during high-demand periods

Sustainability highlights:

  • Natural air circulation using storage and retrieval machines – no ventilation system required
  • Use of renewable energy sources such as solar – instead of fossil fuels, even for the stacker cranes
  • A high-bay warehouse rack made of wood – instead of steel
  • External warehouse walls made of clay, sourced directly from the construction ground – instead of concrete

Image and design aspects:

  • Storage and retrieval systems in the colors of Weleda’s product lines: Energy, Relax, Love, and Harmony
Weleda was founded by visionaries who had the courage to take new paths and shape a more sustainable future. This pioneering spirit defines every one of our projects – and especially the Weleda Cradle Campus, where we combine sustainability and innovation to create an environmentally friendly logistics solution.
Daniela Trah
Head of Logistic Projects and Site Management, Weleda
The Weleda Cradle Campus is an outstanding example of combining sustainable solutions with innovative drive technology. The goal of this project was to create a CO₂-neutral logistics campus, distinguished by climate- and environmentally conscious design and sustainable construction. A future-oriented planning concept was essential.
Stefan Gerstenkorn
Managing Director, Gerstenkorn Logistics Consulting
Energy efficiency was a key focus in the electrical design of the site. During the planning phase, we realized that by using energy storage systems in the storage and retrieval machines, we could reduce energy consumption by around 40% and also lower the costs for the electrical infrastructure. This was a key driver in our decision to adopt this technology.
Stefan Gerstenkorn
Managing Director, Gerstenkorn Logistics Consulting
At Weleda, we faced a clear challenge: achieving maximum warehouse efficiency while ensuring sustainable processes. Together with Kardex Mlog, we chose a solution that delivers both. Our Power and Energy Solutions reduce peak power demand by a factor of seven, making a significant contribution to conserving resources and supporting Weleda’s sustainability goals.
Philipp Gerstner
Head of Drive Office Heilbronn, SEW-EURODRIVE Germany